‘Top Gun’ sequel raises hopes of summer movie revival

Top Gun: Maverick Its opening weekend grossed $248 million worldwide, giving struggling theater owners hope to revive the summer box office after a two-year slump due to the coronavirus pandemic and a surge in streaming services.

The action thriller, the sequel to the 1986 film that made Tom Cruise one of Hollywood’s biggest stars, was praised by critics as Classic Summer Popcorn MovieThat earned Cruise its first $100 million opening weekend — thanks in part to the actor’s own tireless publicity efforts, which included appearances in San Diego, Cannes and London — with Prince William and Kate in attendance. Yes – and Japan.

This Movie Paramount said it was No. 1 at the U.S. and global box office, grossing $124 million in its first three days in North American theaters and another $124 million internationally. The production cost is about $150 million.

A strong opening justifies the decision of Paramount Pictures and producer Skydance postponing the movie two years. Rival studios, including Warner Bros. and Disney, have opted to release some of their most anticipated titles on streaming services amid the outbreak, forgoing larger theatrical releases.

But Cruise and Jerry Bruckheimer, producers of both Top Gun The film, insisting that a sequel be released in theaters, to showcase action scenes featuring jet-propelled acrobatics. Release of the film on the streaming platform “will never happen,” Cruise said at the Cannes Film Festival, where he received the honorary Palme d’Or.

“We’ve always believed in drama [releases] It just confirms that,” Mark Weinstock, Paramount’s head of global marketing and distribution, told the Financial Times. “Theatrical isn’t dead – it’s a great cause. ”

Pandemic box office gains have been bolstered by younger audiences flocking to watch superhero movies such as Spider-Man: Nowhere to Go, Doctor Strange in the Multiverse of Madness and Batman.

but Top Gun: Maverickhas a wider audience, with younger people joining the older audience of fans of the original movie 36 years ago. “Our largest single audience is 18 to 24 years old,” Weinstock said. “A lot of our marketing is targeting younger audiences. We know older audiences are already on their list.”

In the U.S., ticket sales for the first four months of the year were down 40 percent from pre-pandemic levels in 2019.

Performance Top Gun: Maverick possible Raise the hope of the studio As they prepare for other high-profile releases this year — many of which are also sequels.Universal Jurassic World: Reign Opening June 10, followed by Disney light yearsthe sequel Toy Story series.

“If you think the movie is dead, go see it Top Gun: Maverick,” IMAX CEO Rich Gelfond said in a statement. “The film heralds the return of summer blockbusters, and it’s a catalyst that will accelerate demand for films just as the F-18 broke the sound barrier. “

Source link