The creepy TikTok algorithm doesn’t recognize you

This is a truth It is generally believed that “algorithms” know you better than yourself.The computer can predict whether You will quit your job or Break up with your partner. Use your 1000 words to write, it can determine your age in four years.No algorithm is closer to omniscience than TikTok. According to reports, TikTok can help users discover their sexual orientation and Untie their childhood wounds. Facebook requires you to create a personal profile, and in the process hand over a treasure trove of personal information, and TikTok is just Notice——Or it seems. The result will feel amazing, Jess Joho wrote in Mashable, As if TikTok is “reading your soul like some kind of sacred digital oracle, prying open levels of your consciousness never known.”

As always, there is a dark side.Most users will be sucked in Tok the Witch And gardening guides, but others will end up in an infinite scroll about ADHD, Tourette’s syndrome, or autism (for example, #mentalhealth has received nearly 21 billion views-just a small part of #dance, The latter has 341 billion views, but despite this, this is an important performance). This information can bring great liberation, especially for situations that are usually shrouded in stigma.But some people worry about respect for the platform Pseudopsychiatric content. “once [the algorithm] Put you aside, it keeps you there,” said Inna Kanevsky, a professor of psychology, who is called on TikTok Debunk @dr_inna, “And it starts to look like you have been diagnosed.” This is a potentially life-changing takeaway provided by content creators with different profitability algorithms and reliability.

But the debate about self-diagnosis is only a small part of the way we position TikTok and similar algorithms as not just predictive generating machines but insight generating machines. Although the recommendation algorithm from Amazon to Netflix is ​​designed to guess what you want to see next, TikTok feels as if it is showing you what you have always been. In this process, we open our hearts to accept”Outsourcing self-awareness to artificial intelligence. “Although this new relationship with computing may provide new opportunities for personal growth, it has also begun to classify us as a stricter identity.

Human mind For thousands of years, artificial intelligence expert George Zarkadakis (George Zarkadakis) wrote in his 2016 book that he has been trying to understand himself through technical metaphors for thousands of years In our own imageFor example, in the Roman Empire, the success of water conservancy projects prompted people to understand human wisdom as the flow of four “body fluids”.Now we describe The brain as a computer——This is just one of many “storage” and “retrieval” memory and “process information” machines.Although all these metaphors still exist Serious flaws, The close collaboration between human neuroscience and computer science reveals some interesting similarities between our thoughts and our machines.

Like any algorithm, TikTok’s divination feature is just the end result of a series of repeated steps.When someone creates a new account, the algorithm targets various popular videos that are designed to test their response to a wide range of content, from viral dances to home repairs, according to a recent Wall Street Journal investigationWhen newspapers set up more than 100 robots on TikTok, the “rabbit hole” of the platform locked the pre-programmed interest of each robot in less than two hours.

This is very simple mathematics, but it is also an incredible imitation of statistical learning, saying John Bag, Professor of Psychology and Cognitive Science at Yale University. This is a way for the human brain to acquire new knowledge unconsciously—just pay attention to the patterns of the world around it. Just like the TikTok algorithm, people are learning all the time, often without even realizing it.

In other words, this is a process that is mainly carried out without a person’s consciousness, but it depends entirely on the factors that attract your attention.

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